Search results for " b2c"
showing 3 items of 3 documents
La tutela del contraente debole nella platform economy dopo il Regolamento UE 2019/1150 e la Direttiva UE 2019/2161 (c.d. Omnibus)
2020
The article summarise the main legal issue related to the protection of users of online service providers in the light of Reg. EU 2019/1150 and Dir. EU 2019/2161
La disciplina giuridica delle piattaforme online per la ristorazione
2022
The paper investigates the legal issues concerning online platform for restaurants. A coherent regulatory framework of these platforms is proposed, considering the P2B and B2C relationships involved in their activities, with a focus on the protection of food choices and personal data entered by users. While for the P2B issues the European legislation lay down by Reg. EU n. 1150/2019 and the previous Dir. 2000/31/EC on electronic commerce is involved; the B2C issues are discussed considering the regulation on unfair commercial practices provided by Dir. n. 2005/29/EC and, specifically, Reg. EU n. 1169/2011 on food information. As regards the privacy issues of the platform customers, the GDPR…
Comercio Electrónico B2C España-Mèxico: Un anàlisis de modelos de conducta basado en Actitudes
2014
El desarrollo de Internet ha motivado modificaciones sustanciales en la relación consumidor-empresa, originando cambios en los hábitos de compra del individuo que interacciona en el entorno online, frente a aquellos tradicionalmente mostrados por los consumidores que adquieren sus productos en establecimientos offline (Barkhi et al. 2008; Hausman y Siekpe, 2009). Así pues, Internet ejerce una clara influencia en el comportamiento de compra y en la toma de decisiones de los consumidores (Hausman y Siekpe, 2009; Kim et al. 2009; Lee et al. 2008; Pookulangara y Koesler, 2011). En este contexto, conocer cómo se comporta el consumidor en el entorno online es fundamental para potenciar el desarro…